All episodes

Henny Hoekstra from Pluvo is our guest for this episode of "Design is Marketing". With her we discuss creating engaging learning journeys using AI and effective design strategies. Henny shares insights on Pluvo's user-friendly e-learning platform and the importance of balancing design and didactics to enhance learning experiences.

Follow Design is Marketing on:

Episode overview

Engaging Learning Experiences: Effective learning journeys require a balance of good design, didactic methods, and user-friendly interfaces. Pluvo's Evolution: Started as a small startup, Pluvo has grown by focusing on creating accessible and beautifully designed e-learning platforms for companies and individual content creators. Design Matters: The appearance and usability of a learning platform significantly impact user engagement and effectiveness. Support and Resources: Providing robust onboarding, ongoing support, and educational resources like blogs and podcasts are crucial for user success. Project Management: Successful e-learning projects need structured project management and dedicated roles to ensure timely and effective content delivery.

EP 02 Combining product development and marketing with Anna Katarina Skogh

EP 01 The importance of customer interviews and community creation with Amanda Forssberg